Developing the world's softest nursery products
For baby, child and Mummy, we create comfort one soft piece at a time.
Discover our world of modern nursery essentials designed to look super stylish whilst easing daily parenting duties.
All of our products are made using breathable, hypoallergenic, antibacterial bamboo muslin making them safe for your little ones.
For newborn and beyond, our Award-Winning products are brought to life with our exclusive, show-stopping designs.
Our Collections
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Let customers speak for us
The Muslins are wonderfully soft and the patterns are gorgeous. Would highly recommend!
Mila loves her satin edged muzzies they are soft and well made Thankyou
I am so in love with all the Bullabaloo products. The clothes are so soft and the quality is amazing. I absolutely love this print and it looks exactly like the picture!
So soft and beautiful! Gave this to my sister for her birthday and she LOVED it!
Learnt this about squares from my first baby. Just wish i had found Bullabaloo as the quality and prints are by far the nicest i have seen. Lots of my friends now have bought too and not one negative. Would recommend to any parent and also received a sleeping eye mask in my parcel which was a lovely addition.x
Only discovered this brand when i saw Lily Pebbles talk about one of your products and she usually only uses things that are really high quality. She was right! I bought a few things including this quilt and it is absolutely stunning! Looks and feels so good and i love that it is weighted also so makes my toddler feel extra snuggly. Really lovely items.
I saw Lily Pebbles post about the brand on instagram so went to buy a couple of items for a friend's new baby. I love the prints, the buying process was super easy and as I bought during a sale the prices were fab. The only thing to note is on the box of the XL swaddle it says "60 x 60cm" so before I opened it I was worried I'd been sent the wrong item but when I took it out, it was actually 120 x 120cm as ordered :) would recommend and repurchase!
Beautiful soft muslin lovely large size.
Always used his jelly cat bunny for comfort from birth now this has become a firm favourite too. Can’t wait for more designs. So bright, soft and smooth all at once.
Very tired new mummy here so these came as surprise when i found one in my swaddle order. Have bought a whole bunch more to keep me going.
Essentials under one roof
With all this lockdown malarky, me and our little one have ben staying indoors alot so wanted an outfit he could wear for most of the day. Look no further! Very lightweight yet keeps him really toasty warm and the zip is a really great idea! Really easy to put on and off and just hope you will making more designs os i can buy more!
Worth buying all the bits together as you save a fair amount. Best quality i have come across.
The ultimate spa treatment for tired Mummies.
Award-Winning, set of three lavender scented eye masks, relieving tiredness and eye strain whilst making you feel totally relaxed and aiding towards a better night's sleep.
The perfect letterbox gift for any Mummy.